Punchh Platform Now Seamlessly Engages Guests with Brink POS
MOUNTAIN VIEW, Calif.–(BUSINESS WIRE)– January 14, 2016
Punchh, the leading Restaurant Marketing Cloud, today announced an agreement with ParTech, Inc., a global leader in restaurant and retail technology. Under the terms of the agreement, the companies have integrated the Punchh platform with the Brink POS Software solution for restaurants.
“Our agreement with PAR allows us to deliver a world-class technology solution which will greatly improve the experience for our customers and their guests,” said Shyam Rao, Chief Executive Officer, Punchh. “We are thrilled to partner with the Industry-leading Brink POS platform from PAR to help drive guest engagement for restaurant operators and more importantly, provide them with the analytical tools and insights they need to grow their business.”
The Punchh Platform provides operators the ability to engage guests outside the walls of their restaurant in a fun and meaningful way. Using gamification, social media, and the ability to deliver creative loyalty programs, Punchh not only engages consumers but also provides intuitive and powerful analytics to ensure programs are delivering or exceeding the expected returns.
Using the power of social networking, the Punchh-powered apps encourage customers to refer their friends to the brand and can reward them for that loyalty. This powerful referral tracking tool helps restaurants better understand the full network value of the brands’ biggest advocates.
“Mobile consumer engagement provides new and powerful opportunities for restaurants to grow their businesses. By integrating PAR Brink POS into a broader ecosystem of Mobile products and capabilities from Punchh, we will continue to deliver the most innovative solutions to our customers”, said Paul Rubin, VP of Brink POS at PAR. “We welcome Punchh into our ecosystem community and look forward to a successful partnership that drives value to our customers.”
The integrated Punchh solution with the Brink POS is currently deployed across a number of different restaurant brands. For more information about Punchh and its leading mobile loyalty and insights platform, visit punchh.com.
Punchh was founded in 2010 with one core mission: to help restaurants gain a more meaningful understanding of who their customers are, and leverage emerging trends in mobile, big data, social, and cloud to better engage customers and drive incremental sales. Headquartered in Mountain View, CA, Punchh is the Restaurant industry’s leading cloud-based CRM & Marketing Platform. We help restaurants gather 360° views of their guests, and leverage real-time data insights to personalize marketing across traditional and emerging channels, and hence drive same-store sales. The Punchh team has grown to over 130 employees and has 105+ enterprise customers including Pizza Hut, CiCi’s, The Coffee Bean & Tea Leaf, Moe’s Southwest Grill, Schlotzsky’s, Noodles & Co., TGI Friday’s, etc. with over 35,000 restaurant locations, spanning 12 countries and 4 continents.
PAR Technology Corporation’s stock is traded on the New York Stock Exchange under the symbol PAR. PAR’s Hospitality segment has been a leading provider of restaurant and retail technology for more than 30 years. PAR offers technology solutions for the full spectrum of restaurant operations, from large chain and independent table service restaurants to international quick service chains. PAR’s Hospitality business also markets hotel management systems that provide a complete suite of powerful tools for guest management, recreation management, and timeshare/condo management. In addition, PAR provides the spa industry a leading management application that was specifically designed to support the unique needs of the resort spa and day spa markets, a rapidly growing hospitality segment. Products from PAR also can be found in retailers, cinemas, cruise lines, stadiums and food service companies.